Bid Management Training Solutions

Equip your team with the skills, strategies, and tools to consistently win more bids—tailored to your unique challenges and goals


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What Makes Us Different

Our Bid Management Training stands out because we pair Shipleywins’ depth in complex bid processes with globally proven APMP methodologies. Each module is:

  • Practical – immediately applicable in live bidding scenarios
  • Tailorable – customized to your team's expertise level and business context
  • Modular – designed to be taken independently, or blended into a full learning path.


Managing Winning Bids

Eliminate last minute changes to your proposal.

Managing Winning Bids teaches your Bid Managers to orchestrate a winning bid, ensure internal governance and drive your win strategy.

Writing Winning Proposals

The last mile to a deal is always a proposal whether competitive or sole sourced.  A badly written proposal will lose you a deal you should have won.
Learn about:

  • The 7 key attributes of a persuasive proposal.
  • The psychology of messaging for speed readers.
  • The role of an Executive Summary.

Writing Winning Answers

Many proposals are lost when proposal writers do not answer the question to get the maximum evaluation criteria score.  Participants will learn:

  • How to understand the questions and the reason behind it.
  • How to understand the evaluation criteria scoring.
  • Frame the answers through storyboarding and
  • Writing Winning Answers

APMP Foundation Level 

Build a Strong Foundation for a Career in Proposal Management

The APMP Foundation Preparation Workshop equips professionals with the knowledge and skills needed to achieve the globally recognized APMP Foundation accreditation. Participants consolidate their understanding of key proposal management competencies—including research, planning, development, and sales orientation—while practicing with real exam questions to confidently prepare for certification and demonstrate their organization’s commitment to professional excellence.

Capture Planning for Strategic Wins

Focus where it matters most. Learn to identify high-probability opportunities, build winning capture plans, and strategically position your organization to lead before you even submit a bid.





Tailored Learning Paths

Each organization has unique challenges—and training should reflect that. Whether you want to strengthen capture strategy, raise proposal quality, or prepare for APMP certification, we tailor bundles that align with your goals.


Partha Roy - Wipro

The session was enlightening, interactive and focuses on activities which can be worked on to drive better winning proposals.


Frederic BORNE-SOGNO  - Trinity College London

"Sam delivered very insightful and practical sessions, sharing a lot of stimulating concepts and tools. What we learned is immediately applicable outside from day one after the course. And I've enjoyed it a lot. Well done!"

Suhash Kumar - Tech Mahindra

"Excellent training for an aspiring Presales Person. Provides deep insights into Bid Management process and solution design. Kudos to Team Shipley."